Know Your Tags - Anvil
Anvil is a clothing and accessories brand founded in 1971 by Tony and Gail Martell in New York City. The company started as a wholesale business selling t-shirts to retailers and eventually expanded to include a wide range of clothing and accessories for men, women, and children.
Anvil is known for its high-quality, comfortable, and durable products, which are made from a variety of materials including organic and recycled materials. The company has a strong commitment to sustainability and has been recognized for its efforts to reduce its environmental impact.
Over the years, Anvil has gained a loyal following and has become a popular choice for those looking for comfortable, stylish, and affordable clothing. The brand has also gained recognition for its innovative marketing campaigns and partnerships with notable artists and musicians.
In the late 1990s, Anvil launched a successful e-commerce platform, which has helped the company reach a wider audience and expand its presence internationally. Today, Anvil products are sold in more than 80 countries around the world.
Despite facing challenges and changes in the market, Anvil has remained a successful and respected brand in the clothing industry. Its commitment to quality, comfort, and sustainability has helped it stand the test of time and continue to thrive in an increasingly competitive market.